How Dark Patterns Trick Your Brain Into Bad Decisions
Dark patterns exploit your cognitive biases to manipulate clicks, purchases, and sign-ups. Learn how deceptive design works and how to protect yourself.
By PsychMatic Team · ·
cognitive bias
Why People Won't Change Their Political Beliefs, Even When They're Wrong
Your political beliefs aren't really about policy. They're about identity. Here's the psychology behind why people refuse to change their minds, and what actually works to bridge the divide.
By PsychMatic Team · ·
How Stores Manipulate Your Shopping Brain
From fake sales to sneaky price anchors, stores use psychology to make you spend more. Here's how the tricks work and how to spot them.
By PsychMatic Team · ·
The Hidden Rules of Persuasion That Control Your Decisions
Salespeople, politicians, and marketers use a handful of psychological tricks to get you to say yes. Here's how to spot them before they work on you.
By PsychMatic Team · ·